RL

Ralph Lauren Corporation
Consumer CyclicalApparel ManufacturingNASDAQ
$363.90
-$10.68 (-2.93%)today
Conviction
7/ 10
Fair Value$408.14
Upside+12.16%
Signal8.51
Market Cap$23.2B
52W Range$198.01–$389.15
Next EarningsMay 21

Conviction History

Conviction Changes

Mar 18, 2026, 5:05 AM87conviction-rescore
Mar 10, 2026, 2:03 PM78analysis
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Price History

FAIR VALUE ANALYSISMonte Carlo · 5,000 runs · 99% valid
Fair Value$333.31
Current Price$329.87
Upside / Down+1.0%
P(Undervalued)53.0%
P(20%+ Up)14.6%
P(15%+ Down)14.6%

Fair Value Distribution — percentile bands

53.0% of simulations place fair value above current price

WHAT IS PRICED IN

Revenue-Based Reverse DCF

4.3%/yr

±3.8% · revenue growth to justify current price

FCF-Based Reverse DCF

0.4%/yr

±2.7% · FCF growth to justify current price

THE GAP

Market pricing margin expansion or capex normalization

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Bull Case

Brand elevation is working — AUR +18% through pure pricing discipline, not promotion. China +30% and Asia +22% in a macro environment where most luxury brands are flat. Operating margin expanded 200bps to 20.7% with 2.1M new DTC customers skewing younger and higher-income. This is a structural brand repositioning, not a cyclical pop.

Bear Case

At $346, trading above the $320-325 entry target — the easy entry window may have closed. Tariff exposure on Q4 is acknowledged but unquantified. Still a fashion brand subject to taste cycles; international rotation thesis could reverse if dollar strengthens. 25x forward PE is fair but not cheap for apparel.

Thesis Breakers

AUR growth reversal, China consumer slowdown below +10%, return to promotional pricing, tariff impact exceeding 200bps margin drag

Updated Mar 11

Research Feed

sec_10kMar 10
Conviction: unchanged
RL Q3 FY2026 10-Q: Asia Inflection Confirmed, Margin Expansion Structural

Q3 FY26 10-Q validates the core thesis on all dimensions: AUR elevation structural (high-teens NA, mid-teens Asia), Asia segment on fire (+22.4% revenue, +490bps margin), gross margin at 69.9% (+150bp...

analysisMar 10
Conviction: unchanged
RL Q3 FY2026 Deep Dive: Luxury Pricing Power + Asia Inflection

RL executing luxury brand elevation with precision. AUR +18%, China +30%, op margin +200bps. DTC shift and pricing discipline structural. Entry target 320-325 on 200dma retest.

sec_10qMar 3
Conviction: unchanged
RL Q3 FY2026: Margin expansion + AUR growth across all segments; luxury resilience despite macro headwinds

RL Q3 FY26 shows classic luxury resilience with double-digit comps, margin expansion, and AUR-driven growth across all segments. Digital +15% 9M demonstrates direct-to-consumer traction. Inventory +21...