ROL

Rollins, Inc.
Consumer CyclicalPersonal ServicesNASDAQ
$47.60
-$4.87 (-10.22%)today
Conviction
6/ 10
Fair Value$63.66
Upside+33.74%
Signal20.24
Market Cap$26.0B
52W Range$50.15–$66.14
Next EarningsApr 29

Conviction History

Conviction Changes

Mar 18, 2026, 7:16 AM76conviction-rescore
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Price History

FAIR VALUE ANALYSISMonte Carlo · 5,000 runs · 99% valid
Fair Value$28.35
Current Price$53.26
Upside / Down-46.8%
P(Undervalued)0.0%
P(20%+ Up)0.0%
P(15%+ Down)100.0%

Fair Value Distribution — percentile bands

0.0% of simulations place fair value above current price

WHAT IS PRICED IN

Revenue-Based Reverse DCF

22.5%/yr

±4.2% · revenue growth to justify current price

FCF-Based Reverse DCF

20.4%/yr

±3.5% · FCF growth to justify current price

THE GAP

Market pricing margin expansion or capex normalization

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Bull Case

Rollins pest control; recurring termite/mosquito revenue; demographic tailwinds (aging homes).

Bear Case

Technician labor market tightness; weather variability; acquisition integration.

Updated Apr 7

Research Feed

sec_10kMar 8
Conviction: unchanged
ROL FY2025 10-K Falcon Read: Thesis Confirmed

Falcon deep read confirms: 6.9% organic (residential ~5%, commercial ~8%, termite ~10%), 52.8% gross margin (+10bps), 20% adj op margin (+10bps), M FCF (+12.1%, 123% conversion). 75% recurring revenue...

sec_10kMar 7
Conviction: unchanged
ROL FY2025 10-K Deep Read: Thesis Confirmed, 2026 Guidance Acceleration

FY2025: Revenue $3.761B (+11%), organic growth 6.9%, adj operating margin 20.0% (+10bps), adj EBITDA $855M (22.7%), FCF $650M (+12%). 26 acquisitions/buybacks including Saela. 2026 guidance: 7-8% orga...

sec_10kMar 3
Conviction: unchanged
ROL 2025 10-K: Strong Organic Growth, Acquisition Engine Firing, Q4 Weather Headwind

ROL 2025 strong fundamentals: 6.9% organic growth, 20% adj operating margin, M FCF, 0.9x leverage. Q4 weather headwind noted. 2026 guide 7-8% organic growth. Solid execution on acquisition strategy.